A creative project featuring a lineup of outdoor lifestyle brands, Girl Bus Vibes reached more than 1.8 million people with authentic branded content celebrating unapologetic, badass femininity in the wild and on the road.
Girl Bus Vibes included video, photo, social, email and written content that continues to be used by our brand partners across various marketing channels.
For this project, I acted as copywriter, digital strategist and creative editor.
Check out the project here: www.girlbusvibes.com
Rumpl, Guayaki, Surfline, GoWesty, GoPro, Instax Fujifilm, Snow Peak, Yeti, Salt Surf, Kind Snacks
Artwork by Miguel Libarnes
Photography by LA Solano and Annie Woods
Videography: LA Solano / Edited by Annie Woods