Gretchen Wegrich

writer, content strategist & creative producer

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Gypsy Files: Wandering the Seven Mile Miracle

Writing

About

In partnership with Billabong Women’s, Gypsy Files was a monthly feature highlighting female surfers, filmmakers, photographers and writers.

For the pilot feature, ‘Wandering the Seven Mile Miracle,’ my role included brainstorming the concept for a female target audience and pitching the project to Billabong Women’s, traveling to Hawaii to gather interviews and content, writing the story and producing the content. The feature also included a social media activation.

Gypsy Files was Surfline’s first foray into female-centric sponsored surf content. There were six additional Gypsy Files produced in partnership with Billabong Women’s, all highlighting inspiring women in the world of surfing.

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As featured on Surfline

Produced and written by: Gretchen Wegrich / Photography: Jeremiah Klein / Design: Gem Padamada / Brand Partner: Billabong Women’s

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